What a great idea. OK so I'll admit I've purchased a few of these, but not for myself. The reason why this company is so successful is because it allows people be apart of the process of making the stuffed animal, customizing it and so on. It beats going to the store and just buying one any day. The whole concept really allows the animals to become more personal. I also wanted to point out that packaging design is also important, and what better way to package your stuffed animal than by putting it in a little house.
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